It's a sweeping claim to make. But here I am, sticking my neck out. Of a boatload of marketing literature available out there, "Positioning: The Battle for your Mind" is the best. No, not arguably the best, but, the best. You might wonder what's wrong with me. After all: How can a book published in … Continue reading Why Positioning is the best marketing book ever?
I don't remember exactly when but it was sometime in the mid-2000s when I stumbled upon StumbleUpon, no pun intended. StumbleUpon was one of the forerunners in the content discovery business. Garrett Camp, a grad student at the University of Calgary, along with a couple of his friends, created StumbleUpon in November 2001. The other … Continue reading Bye-Bye, StumbleUpon!
As Millenials, sometimes we feel like we are in a constant rush like if we aren’t successful by thirty we have failed life. That’s how much pressure this society has put on everyone. And I mean everyone because baby boomers feel that too. Yes, they are adults already, but that same feeling of constantly working … Continue reading Work to live or live to work?
What’s better? Holding up a book in your hand or reading on your Ebook? It's not exactly the topic of a hot debate, but it's something that book lovers all around the world have been talking about for quite a while now, and it doesn’t seem to stop. Now, let’s be honest, reading is already … Continue reading What do you prefer – Ebooks or Paper Books?
Summеr іѕ here again, аnd іt is usually аbоut rеlаxаtіоn аnd taking a load off, аnd indeed thе bеѕt tіmе to rеаd ѕоmе marketing books. Whеn tаlkіng аbоut bооkѕ оn business, mаrkеtіng, and ѕаlеѕmаnѕhір, thеrе іѕ a grеаt dеаl of variety to сhооѕе from. Whіlе thе mеѕѕаgе соnvеуеd іn thе content of еасh оnе of … Continue reading 7 Marketing Books To Read This Summer
Few books in the past century have had a more lasting impact than Viktor Frankl's 'Man's Search for Meaning'. Here are some of the most galvanizing quotes from the book: ©2018 BookJelly. All rights reserved